If you’ve been active on social media for a while, or you just made your accounts, you’ll realize that when it comes social media, visual content and social media go together like French fries and dip sauce, and all comes down to the last pixel.
Social media are constantly adding up more features, visual elements, and it seems like every day when you wake up, you see a new element or iteration being made to the social networks you are active, making you go back and figure out the right size of cover images, post images and align your social media marketing according to the latest set of changes.
We’ve made it easy for you with the social media image sizes and dimensions guide:
Use your Facebook cover photo and newsfeed images to connect fans to your brand. Whether it’s an image of your recent blog post or one that promotes your business, make sure it represents your business.
- Cover Photo: 820 x 312 pixels on computers
- 640 x 360 pixels for phones
- Profile Photo: 170 x 170 pixels on computers
- 128 x 128 pixels on phones
- Shared Image size: 1200 x 630 pixels
- Link Image: 1230 x 627 pixels
- For best result upload JPG file less than 100 KB
- Image with a logo or text may be best as a PNG file
Find more information on Facebook’s guideline.
Note: If you are promoting your business on Facebook make sure the image size is 1200 x 628 pixels and has only 20% text in it.
Twitter is also known as one of the best social media networks that your customers will most often use to discuss your brand.
- Profile Photo: 400 x 400 pixels.
- Header Image size: 1500 x 1500 pixels.
- Shared Image: 900 x 450 pixels.
- In-Stream Photo Size: 2:1 ratio.
- JPG, GIF, or PNG file is recommended
- Can tweet up to 4 images at one time
Find more information on Twitter help center.
Google +
Google+ is a great site to present your company to the world. This not only because of the social aspect, but more importantly, it is because your Google+ account is tied to search engine itself. When someone searches your brand, Google pulls in your Google+ account information, including your profile picture and recent posts.
- Cover Photo Size: 1080 x 608 pixels.
- Profile Photo Size: 250 x 250 pixels.
- Shared Image: 497 x 373 pixels.
- Link Image: 150 x 150 pixels.
- Choose image with JPG, GIF or PNG file
Find more info on profile and cover photos at Google+ help
Note: For best quality of images for your Google+ optimization, use images where their size is not less than 502 x 250 pixels and should not be more than 1080 x 608 pixels.
LinkedIn is known as the largest professional network. Where other social networks may be good drivers of traffic and customers, LinkedIn is a suitable place for B2B as well as recruiters to connect with industry leaders.
- Profile Photo: 400 x 400
- LinkedIn Logo: 400 x 400 Square.
- File Size: 8MB Maximum.
- Background Image: 1536 x 768 pixels.
- Shared post image has landscape layout
- It supports JPG, GIF or PNG files only
Find more information on LinkedIn help center.
Primarily, Instagram focuses on images, but remember image size matters a lot. It’s very simple. However, Instagram profiles don’t have cover photos. Your cover photo is created by a variety of images you share on your Instagram profile.
- Profile Photo Size: 110 x 110 pixels.
- Photo Size: 1080 x 1080 pixels.
- Photo Thumbnail: 161 x 161 pixels.
- Appear on home page at 110 x 110 pixels.
Find more info on Instagram help center
Note: Upload a photo with a width of at least 1080 pixels with an aspect ratio between 1.91:1 and 4:5 for best results.
Like other social sites, your images on Pinterest should be something closely tied to you or your brand. After all, anyone who arrives at your board or pins through the keyword search will probably have a look at your profile too.
- Profile Size: 165 x 165 pixels.
- Cover Image: 217 x 147 pixels.
- Pin Size: 236 pixels x Adjusted Height.
- Board Image Size 222 x 150 pixels.
- Supports JPG and PNG for profile pictures
Find more information on Pinterest help center.